A Canadian radio GM sent me a fascinating lead-attribution study that every radio manager, media buyer, and marketer should see. It was done by the marketing director of a Canadian roofing compan...
RVA Latest News
Morning Show Boot Camp 38 Takes Over Cleveland
The 38th Annual Morning Show Boot Camp (MSBC 38) is happening August 5–7, 2026, at the Hilton Cleveland Downtown in Cleveland, Ohio.Recognized as one of the radio industry’s premier talent...
Your Radio Station's Biggest Competitor Isn't Another Station — It's Facebook
Your Radio Station's Biggest Competitor Isn't Another Station — It's Facebook For decades, radio stations viewed their biggest competition as the station across town.Today, the media lands...
1/3 of Your Audience is Listening to Stream
The Streaming Revolution: Key Insights from The Infinite Dial 2026 The digital audio landscape has reached a significant turning point. According to the latest findings from The Infinite Dial 2026, Am...
"We Haven't Used Radio in Years"
I’ve heard this objection in 3 different one-on-ones this week. Meanwhile… The Government of Canada is running thousands of radio spots a week.FanDuel is embedded in drive-time ...
How AI Can Help Your Radio Station Website Look Better, Work Smarter, and Drive More Revenue
Artificial intelligence is no longer something radio stations can ignore. It’s already reshaping how stations create content, market advertisers, and engage listeners online.The good news? You d...
5 Surprising Truths About the Modern Country Music Fan
Parts of this blog were taken from notes from the 2026 Country Music Seminar presented by Kevin Cassidy and Hal Rood and based on one on one conversations and 1000 surveys. 1. The Quiet Resonance of ...
